PINK!

Everything I want right now is PINK!!! Why is that?? P.S. I love how boys rock pink now - PINK, not "Salmon" haha...CUDI IS KING!

Just watch it...

Thanks to the Women's Studies class I'm taking this semester, I've been majorly interested in representations of women in the media lately, particularly in ads, and how different companies successfully or not-so-successfully market their products to the female. While blog-surfing I hit upon a site called Jezebel, a site for women about current fashion/celebrity/sex issues and one article really impressed me about Nike's latest campaign for its fitness clothing line. I have to admit, I have been a fan of Nike Women's campaigns for a while now. They always seem to get it right when it comes to linking qualities of strength, power and health to women - something other brands seem to fail at, or traditionally only associate with men. Their latest campaign features a bunch of top female athletes doing what they do best, with a major focus on ideas of "success", "strength" and "victory" - you won't see any skinny girls strutting around on catwalks or sexually pouting at the camera. This kind of campaign can appeal to any woman, and doesn't encourage a fantasy to be model-thin or that you are only worthy if you are beautiful. The focus is on doing your personal best and having a healthy body. It's a great message, nice one Nike! And very smart too, cuz now you've sucked us in to buying your product!! God damn you advertising genuises!

Above: Nike empowers.

FUN FOR THE EYES.

New Adidas Lookbook!

I love the new Adidas Women's Collection Lookbook! It features cool chicks like Whitney Port, Ciara, Agyness Deyn & Adrienne Bailon dancing and playing up for the camera in the cutest outfits!! Love Love Love. In class, we're studying representations of women in advertising and it's making me analyse shit like this at the moment...Props to Adidas for featuring a bunch of hot girls of all colours and attitudes...but they're still not exactly "real" girls are they? Would be nice to see some non-celebs with "real" bodies featured in their next campaign. What do you think?

Blog-loving.

Ok, so thanks to Mr Sandery's post on Facebook I have discovered this freakin' awesome music blog called One a Day which, as the title suggests, reviews one track a day entirely for the purpose of enlightening music-lovers such as myself. What makes this blog so different to others is that #1 - it is genre non-specific, so we're getting to listen to a bunch of stuff that is completely diverse, and #2 - the posts are actually very well written in a witty and casual way. Aaaand, they actually know their music shit so you can trust that whatever tracks get a mention on this blog will be good. I get highly excited when I find blogs like this :) Just to further blow my mind, their most recent post is on my current fave jam "Nothin' on You" by B.O.B & Bruno Mars!! This is the song I have been raving about for the last few days after I discovered a dude singing a crazy r&b cover of it on YouTube. THIS IS MY SHIT!! Amazing track. And if you wanna know more of my thoughts on it you might as well just read the review that One a Day has posted cuz it matches mine exactly. Bookmark this blog asap! And below you can check out the original film clip, plus that cover by UrbanGermany from Youtube (which is a cool version with sung verses written by the singer himself). Ok, I gotta jet cuz I'm busting for the toilet but have been putting it off so I can write this post...bladder explosion in 5...4...3...2...BYE!